Sangam Company’s CRM integration with WhatsApp enables businesses to communicate directly with customers via the popular messaging platform. This integration allows for seamless interactions, enhancing customer engagement and support.

Key features include:

1. Direct Messaging: Send and receive messages, inquiries, and updates directly through WhatsApp.
2. Automated Responses: Set up chatbots for instant replies to common questions, improving response times.
3. Customer Insights: Access customer data and interaction history while chatting, allowing for personalised responses.
4. Campaign Management: Send targeted promotions and announcements via WhatsApp to specific customer segments.
5. Reporting and Analytics: Track message delivery, engagement rates, and customer responses for better decision-making.

Overall, the CRM-WhatsApp integration by Sangam enhances communication efficiency and strengthens customer relationships.