Sangam Company’s Marketing CRM (Customer Relationship Management) system is designed to enhance customer interactions and streamline marketing efforts. It helps businesses manage customer data, track interactions, and analyse behaviour to improve engagement and retention.

Key features typically include:

1. Customer Data Management: Centralizes customer information for easy access and updates.
2. Segmentation: Allows for targeted marketing campaigns based on customer demographics and behaviours.
3. Analytics and Reporting: Provides insights into campaign performance and customer trends.
4. Automation: Automates marketing tasks like email campaigns and follow-ups to increase efficiency.
5. Integration: Connects with other tools and platforms for a seamless workflow.

Overall, Sangam’s Marketing CRM aims to build stronger customer relationships and drive sales growth through effective marketing strategies.